Incubeta
Ogilvy
National Geographic
Disney
DMA
Oracle
atcore
Airtasker
Asics
contentful
Hilton
Why teams leave AEM

Sound familiar?

Risk and safeguard

Leaving AEM is the right call. A bad migration isn't.

01.

SEO equity

Every URL inventoried and mapped, 301 redirects validated, staging crawled against live, and Search Console monitored for 60 days.

02.

Content integrity

Every content type, field, taxonomy, author and media item mapped to a WordPress equivalent and validated by script, not spot-checked.

03.

Team adoption

We design the editor around how your team publishes today, then train them before go-live.

Content model mapping

How AEM maps to WordPress

Every concept has a home in WordPress. We map yours in discovery, before a single record moves.

AEM concept WordPress equivalent
Components Gutenberg blocks
Editable templates Block templates and patterns
Content Fragments Custom post types plus ACF
Experience Fragments Synced patterns
AEM Assets (DAM) Media Library, or Cloudinary or Bynder
MSM live copies and language copies Multisite plus WPML
Workflows PublishPress
Dispatcher cache CDN plus page cache
Adobe Analytics and Target Kept via tag manager, or replaced with GA4 and an A/B testing tool
Stay or move?

Stay on AEM vs move to WordPress

A factual comparison for teams building an internal business case.

Stay on AEM Move to WordPress
License cost Commercial license, typically on an annual contract Open source. Pay only for hosting and the tools you choose
Upgrade cycle Version upgrades and cloud moves are projects of their own Rolling core updates on the same platform
Editor independence Template changes usually need a developer sprint Blocks and patterns marketers can use themselves
Extension ecosystem Adobe stack and custom Java components Tens of thousands of plugins plus custom code
Talent availability Specialist AEM and Java developers The largest CMS developer community
Ownership Tied to Adobe's licensing and roadmap You own the code, the content and the hosting choice
What clients achieve

Results of migrating with Mavlers Agency

Zero

Rankings lost
During migrations we have handled

9,000+

Pages
Largest single site we've migrated with zero SEO disruption

60%

Faster load times
After an optimized WordPress build

99.9%

Uptime
Site reliability with our maintenance retainer

Behind every migration

Our AEM to WordPress migration process

01.

Discovery and audit

Content inventory, URL audit, integration list, SEO baseline and a risk register. Output: a fixed-scope estimate.

02.

WordPress architecture

Custom post types, taxonomies, ACF field groups, Gutenberg block specs and a hosting plan.

03.

Scripted content migration

Staged imports with checkpoints, media deduplication, author and taxonomy mapping, and a full redirect map.

04.

Integration rebuild and QA

CRM, forms, analytics and marketing automation rebuilt and tested. Performance benchmarked against the old site. Accessibility, security and editor UAT.

05.

Launch and hypercare

Parallel build, zero-downtime cutover with a rollback plan, 30 days of post-launch monitoring and fixes, documentation and training.

Plan your Drupal exit before you commit to it

A free migration assessment shows you the scope, the risks and a realistic timeline.
What we protect

Everything that matters, carried across

SEO equity

URLs, redirects, metadata and rankings protected through cutover.

Content integrity

Every record validated by script, not spot-checked.

Editorial workflows

Roles, approval steps and scheduling rebuilt so publishing works on day one.

Integrations

CRM, forms, analytics and marketing automation rebuilt and tested before cutover.

Zero downtime

Your Drupal site stays live until WordPress is verified, with a rollback plan ready.

Team enablement

Training and documentation before go-live, so your team owns the new site.
AI readiness on WordPress

Migrate once. Arrive ready for AI.

01.

Structured content for AI search

Schema and clean content models that support AEO and GEO, so your pages surface in AI answers.

02.

AI-assisted editorial

AI tools inside WordPress for drafting, tagging and content QA.

03.

AI chat and semantic search

Assistants and search that understand your content, connected to WordPress.

03.

AI-accelerated migration

AI-assisted migration scripts and QA that speed up delivery without cutting checks.

Why teams move to WordPress

What you gain on WordPress

01.

Owned platform

You own the code, the content and the hosting choice.

02.

Editor independence

Gutenberg blocks and patterns let marketers build pages without tickets.

03.

Composable integrations

Connect CRM, DAM, search and analytics through APIs, and swap tools as you grow.

03.

Huge talent pool

The largest CMS developer community, so you're never stuck with one specialist.

Why Mavlers Agency

Everything you want in a Drupal to WordPress migration partner

5,000+ WordPress projects

Deep platform experience behind every content model we map.

9,000+ page migrations, zero ranking loss

Large, complex migrations delivered with SEO intact.

WordPress VIP Silver Partner

Enterprise-scale security, priority support and global infrastructure.

We'll tell you if you shouldn't migrate

If staying put is the better call, you'll hear it in the assessment.

Full-funnel team

Our SEO and analytics teams guard traffic and tracking through cutover.

White label for agencies

We migrate under your brand. Your clients get a safe move, you get the credit.
Case studies

WordPress migrations we're proud of

From brochure site to full-stack entertainment platform

200,000 weekly newsletter readers, a basic website, and a vision for much more. Mavlers Agency built a React.js + Next.js front end with a WordPress backend, a ~10,000+ movie database, box-office projections, a dual-audience

35 website pages delivered in 21 days

A smart city AI platform trusted across four continents needed 35 WordPress pages in 26 days - pixel-perfect to their designs. Using AI-powered development workflows, Mavlers Agency delivered all 35 pages in 21 days, ahead of deadline, with full design fidelity and responsive performance across every device.

Supplier site upgraded to a two-sided marketplace

A basic WordPress talent platform needed to become a full two-sided marketplace - project creation, squad formation, multi-role access and multiple work models. Mavlers Agency came in mid-project, behind schedule, and delivered a fully functional marketplace through agile sprint development.

Good migrations don't happen by accident

We move faster, optimize smarter, and help you outpace competitors with AI behind every move.
Testimonials

Their words, not ours.

We are very pleased to say Mavlers Agency delivered results and consequently we saw marked improvements with overall traffic performance. The level of professionalism and transparency displayed by Mavlers Agency has been impressive and we highly recommend them.

Simon Reynolds
Simon Reynolds

VP Marketing

Despite my scepticism, I found the service and results from the Mavlers Agency team to be really great.

Joseph Abboud
Joseph Abboud

CEO

Mavlers Agency worked diligently on our campaigns & strategically optimised our web listings, which ultimately increased our user engagement. They implemented strategies that proved fruitful for the brand. No doubt Mavlers Agency is a leading agency for SEO in Australia, & I truly recommend them.

Adam Issa
Adam Issa

Group Marketing Manager

A good bunch of people who know their SEO from their CEO. Well recommended.

Greg Kramer
Greg Kramer

Owner

Their SEO experts have helped our business generate a high amount of organic traffic & ROI from our primary focus keywords along with the consistent rankings on page one of Google. I surely recommend these outstanding professionals.

Milenka Osen
Milenka Osen

Marketing Manager

We worked with Mavlers Agency to optimise our Google Adwords strategy and they are great to work with! Specific advice for charities wanting to make the most of their Google Grant – thanks Mavlers Agency!

Nina Stott
Nina Stott

Marketing &
Communications Manager

Frequently Answered Questions

Everything about migrating from Drupal to WordPress

How long does a Drupal to WordPress migration take?

Most enterprise sites take 2 to 4 months. Smaller sites can move in a few weeks. You get a fixed-scope estimate after the discovery and audit phase.

Will we lose SEO rankings when we leave Drupal?

No. Every URL is inventoried and mapped, 301 redirects are validated, staging is crawled against the live site, and Search Console is monitored for 60 days after launch.

Will our site go down during the migration?

No. WordPress is built in parallel while your Drupal site stays live. Cutover is planned for a low-risk window with a rollback plan ready.

Can our team manage WordPress after the migration?

Not with proper redirectYes. We design the editor around how your team publishes today and train everyone before go-live, with documentation to keep. mapping, which is part of every migration.

Should we upgrade Drupal or migrate?

If you depend on very granular permission and approval rules that Drupal handles natively, upgrading can make sense. For most marketing sites, migrating ends the cycle.

How do you handle our Views?

Each View is audited and rebuilt as a query block, template or small plugin.

Can WordPress handle thousands of nodes?

Yes. Volume is rarely the issue. Content structure is, and we map it in discovery.

Ready to leave Drupal?

Move from Drupal to WordPress with your content, rankings and integrations intact, and your team ready on day one.